Connecting to Local Communities
WSYM Giving Away More Than 1,600 Books with ‘If You Give A Child A Book’ Campaign
Scripps Media’s WSYM-TV (Lansing) has announced that its employees, along with the Scripps Howard Foundation, have made it their mission to get high-quality books to children in our community through the “If You Give A Child A Book” campaign. This past summer, the station did a call-out for donations from employees and the community. With…
Read MoreWDIV, ClickOnDetroit Honor Contributions of African-Americans
WDIV-TV, the Graham Media Group owned NBC affiliate in Detroit, has announced their continuing commitment to honoring African American achievement through an initiative called Celebrating Black History Month. Throughout February, viewers from early morning to late evening will see a wide range of stories and profiles in various newscasts and programming on ClickOnDetroit showcasing Black…
Read MoreWCMU Hosts Conversation on ‘COVID Virus & Vaccines’
On January 19, WCMU Public Media (Mt. Pleasant) hosted a virtual conversation, “WCMU Pop-Up: COVID Virus & Vaccines,” an insight on how local Michigan communities are controlling COVID-19 and keeping their communities safe. According to a press release from WCMU Public Media, new data about how the spread was impacted by the holiday season will…
Read MoreWXYZ Giving Away More than 10,000 Books to Children
With donations this past summer from station employees and the community, plus a matching contribution from the Scripps Howard Foundation, WXYZ-TV/WMYD-TV (Detroit) was able to collect over 10,000 books for children that will be distributed beginning on January 19. “I am so proud of the team at WXYZ-TV and TV20 Detroit, and our viewers, for…
Read MoreWGHN/WMPA Stuffed the Bus for Christmas
On December 19, WGHN-FM/WMPA-FM/Oldies 94.9 (Grand Haven) hosted their 8th Annual Stuff the Bus with the local Culver’s and Dean Transportation. This year they brought the Grand Haven and Spring Lake Rotarian’s onboard as partners and were able to provide over two tons of food for the Love in Action, Salvation Army, The People’s Center…
Read MoreWMJO’S “SANTA JOE” Delivers Over 1,000 Toys to Two Saginaw Hospitals
The pandemic did not stop MacDonald Broadcasting’s SANTA JOE from delivering boxes and bags of toys to kids spending their holiday week in the Hospital … and beyond Christmas. The toys are “gifted” to children who are hospitalized throughout the year. 97.3 JOE FM’s 7th Annual SANTA JOE promotion began in mid-January, asking listeners to…
Read MoreRadio First Port Huron Stuffs the Bus for Kids in Distress
Each year, RadioFirst/Liggett Communications stations in Port Huron team up with the the Port Huron Area School District and local businesses to collect toys and coats to ‘Stuff a Bus’ and deliver the items to Kids in Distress Services in St. Clair, Michigan. Due to the COVID-19 Pandemic, the stations had to switch up the…
Read MoreMichigan Learning Channel to Launch January 4, 2021
As reported in October and following months of planning, Michigan’s public television stations, in partnership with leading educators and community leaders, are launching the Michigan Learning Channel (MLC) beginning Monday, January 4. It will be available statewide on a series of new dedicated broadcast channels. Organized by Detroit Public Television (DPTV), the network will deliver…
Read MoreAlpha Media Saginaw Raises $50K With Sharing Hope Radiothon
Alpha Media stations in Saginaw, lead by WSGW-AM/FM, held their 5th Annual Sharing Hope Radiothon on December 16, raising $50,100 in the 12 hour broadcast, exceeding the original goal of $40,000 and surpassing last year’s total of $47,190. The goal for this year was lowered over concern about the impact the pandemic imposed. However, listeners,…
Read MoreWJR Radiothon Collects $1.5 Million For Detroit
Cumulus Media-owned WJR-AM Detroit personalities Mitch Albom and Ken Brown raised an incredible $1,500,000 to benefit local families and community members during the “SAY Detroit Radiothon” on December 10. The annual event, currently in its ninth year, brought together local and national celebrities, including national media figures CNN’s Anderson Cooper, NBC’s Mike Tirico and ESPN’s…
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