By: Seth Resler Jacobs Media Strategies One of the most important things you can use your radio station’s website to do is to capture contact information from your listeners. By capturing their email addresses and other information, you can reach these listeners again later and activate them. Many stations give stuff away as a way…
Lenawee Broadcasting’s WLEN-FM (Adrian) and Southeast Michigan Media’s WQTE-FM (Adrian) have announced that they are teaming up for community good. Each Tuesday for four weeks, the stations will host a county food drive to benefit local food pantries. The Bigg E (WQTE) and John Koehn (WLEN) will kick-off on July 13th at The Market House…
Black Diamond Broadcasting’s WGFN-FM/WWSS-FM (Glen Arbor/Tuscarora) “Bear” classic rock simulcast has teamed former WRIF-FM and WCSX-FM (Detroit) Program Director Mark Pennington with longtime station veteran Tim Logan for mornings, as the “Mark & Timm Show.” All Access reports that Pennington has been consulting Black Diamond for the last two years and Logan has been doing…
On June 24, at its 2021 Virtual Awards Ceremony, the Public Media Journalists Association (PMJA) announced the stations that will be receiving PMJA awards for work done in calendar year 2020. Four Michigan radio stations are award recipients. In Division A, WDET-FM (Detroit) won two first-place awards. First was in the Arts Feature category for…
By: Seth Resler Jacobs Media Strategies It’s always fun to try out new social media platforms when they emerge, but while I encourage radio stations to experiment on TikTok or Clubhouse with whatever the hot new thing is, often the most effective strategy is to renew efforts on an established platform. While it’s tempting to…
Latitude Media’s WMMI-AM/WCZY-FM (Mt. Pleasant) has received Special Congressional Recognition from Congressman John Moolenaar, in honor of receiving the 2020 Mount Pleasant Chamber of Commerce Community Service Award. Moolenaar wrote that “under the leadership of Laurie and Bob Peters these two stations have continued to grow, providing quality entertainment and pertinent information to area residents. …
Previously airing on three Audacy-owned stations around the country, the company has expanded its Sports Betting “BetQL Network” to seven additional stations, including WXYT-AM in Detroit. The network debuted on June 21. The company will also plan to distribute the network via affiliate opportunities with additional network providers. Details to be announced in the coming…
WOOD-TV (Grand Rapids) morning news anchor, Casey Jones, has been announced as WOOD-TV’s Community Affairs Director after six years anchoring West Michigan’s leading morning news program. “I truly cannot think of anyone more enthusiastic, passionate and with a heart for serving our community than Casey. His amazing and humanistic approach to storytelling stands out in…
iHeartMedia’s WOOD-FM (Muskegon/Grand Rapids) was knocked off the air temporarily due to a fire at the station’s transmitter site on June 20. This occurred during a weather system that brought two lines of severe thunderstorms to Michigan that resulting in a tornado sighting, downed trees and structural damage. The fire was reportedly set by the…
Supporters of a performance right on radio airplay moved to change federal copyright law with the newly proposed American Music Freedom Act, which was introduced Thursday (6/24) by U.S. Reps Tef Deytch (D-FL) and Darrell Issa (R-CA). Details of the bill were still forthcoming, according to a report in InsideRadio, but like a previous attempt…