Graham Media’s WDIV-TV (Detroit) has introduced a virtual community help desk that allows newsroom staff to manage viewer messages with significantly less friction. The enhanced connectivity with its consumers has helped WDIV to not only cultivate greater transparency and trust with viewers, but it’s also informed news production, while rewarding its marketing team with coveted first-party data about viewers.
On April 24, an application was filed with the FCC to transfer the licenses of Steel Broadcasting’s WMRX-FM (Beaverton) and WMPX-AM (Midland) to Traverse City-based Black Diamond Broadcast Group. The deal also includes WMPX’s FM translator, W299CK as well as “Discover Michigan” magazine.
MAB’s Energy consultant, EnStar Energy, is implementing a new campaign to help MAB members lower their energy costs. Despite providing energy services to members for 15 years, many stations may not be aware of the opportunities available.
The Enforcement Bureau annually audits the EEO programs of randomly selected broadcast licensees. Each year, approximately five percent of all radio and television stations are selected for EEO audits.
“The goal of our station survey was three-fold. First, we wanted to confirm AM radio’s diverse landscape of formats, languages, and ownership. Second, we wanted to quantify AM radio’s crucial part in the nation’s Emergency Alert System. And third, we wanted feedback that will guide our state association response going forward”
Longtime WDET-FM (Detroit) Essential Music host Ann Delisi has been honored with the Spirit of Detroit Award. The award was presented during her Saturday radio program to Delisi by Dan Austin, communications director for Detroit’s Planning & Housing department.
Former WBCK-FM (Battle Creek) and WKMI-AM (Kalamazoo) host David “Renk” Renkiewicz has passed away. His wife Amy made the announcement on Facebook April 18.
Northern Michigan University has presented “An Excellence in Service” award was presented to WNMU-FM (Marquette) News Director Nicole Walton. The school notes that Walton has had multiple news stories in print and audio formats shared and aired through the Michigan Public Radio Network.
WKAR Public Media (East Lansing) has announced that it is leveraging its position and mission to better connect Michiganders to their local communities with the creation of its newsletter, The Mid. This weekly publication serves mid-Michigan residents 45 to 54 years of age.
On Tuesday, June 20, The Michigan Association of Broadcasters is dedicating an intensive day of training for one of the most essential people in our newsrooms, newscast producers and journalists. This full day workshop is led by Al Tompkins, who has trained thousands of producers worldwide.